AFB CEO
Redefining Billiards with Vision AI.
+
+
+
Awards.
+
+
+
Investments.
K
K
K
Users.
2013
National Assembly Commendation
Selected as Korea New Intellectual
Top Knowledge Service Company Award
2016
Chavillet Asia Distributor
Korea’s Largest Billiards Showroom
2019
Stroke Analysis Device Development
¥80M Japan Contract Secured
2022
20+ Tech Patent Applications
5+ Trademark Registrations
8+ Design Registrations
3+ Utility Model Registrations
2023
Mission & Betting Game Software
BILLIARDS ZONE Platform
Auto-Leveling Table Patent
Stroke Analysis System Patent
2024
25M Live Viewers
BILLIARDS ZONE Patent
BILLIJECTOR Patent
Funded by Glonet Ventures
2025
K-BILLIARDS Japan OPEN
2025
K-BILLIARDS Japan OPEN
2025
K-BILLIARDS Japan OPEN
2013
National Assembly Commendation
Selected as Korea New Intellectual
Top Knowledge Service Company Award
2016
Chavillet Asia Distributor
Korea’s Largest Billiards Showroom
2019
Stroke Analysis Device Development
¥80M Japan Contract Secured
2022
20+ Tech Patent Applications
5+ Trademark Registrations
8+ Design Registrations
3+ Utility Model Registrations
2023
Mission & Betting Game Software
BILLIARDS ZONE Platform
Auto-Leveling Table Patent
Stroke Analysis System Patent
2024
25M Live Viewers
BILLIARDS ZONE Patent
BILLIJECTOR Patent
Funded by Glonet Ventures
2025
K-BILLIARDS Japan OPEN
2025
K-BILLIARDS Japan OPEN
2025
K-BILLIARDS Japan OPEN
2013
National Assembly Commendation
Selected as Korea New Intellectual
Top Knowledge Service Company Award
2016
Chavillet Asia Distributor
Korea’s Largest Billiards Showroom
2019
Stroke Analysis Device Development
¥80M Japan Contract Secured
2022
20+ Tech Patent Applications
5+ Trademark Registrations
8+ Design Registrations
3+ Utility Model Registrations
2023
Mission & Betting Game Software
BILLIARDS ZONE Platform
Auto-Leveling Table Patent
Stroke Analysis System Patent
2024
25M Live Viewers
BILLIARDS ZONE Patent
BILLIJECTOR Patent
Funded by Glonet Ventures
2025
K-BILLIARDS Japan OPEN
2025
K-BILLIARDS Japan OPEN
2025
K-BILLIARDS Japan OPEN
CEO
Jeon Dongho
Key Strengths
Product Leadership
Leading the development and strategic direction of the Billi-Up platform ecosystem.
AI Content Pioneer
Pioneering AI-powered billiards content and interactive sports experiences.
Global Expansion
Global billiards influencer with over 50M+ cumulative views worldwide.
IP & Innovation
Built a portfolio of 30+ patents, trademarks, and intellectual property assets.
Features
Team & Club Ownership
Founded Korea’s first professional billiards team and operated as team owner.
Vision AI Innovation
Developed billiards stroke-analysis technology for LG W7 Smartwatch.
Global Expansion
Launched the Osaka AFB BILLI-UP flagship experience space.
Experience
Technology Developmen
Built AI-powered billiards analysis systems integrating sports and interactive technology.
International Business
Exported billiards products globally across the U.S., Europe, and Japan.
Entertainment Platform Vision
Leading the evolution of billiards into a connected global entertainment platform.
© 2024–2026
© 2024–2026
All Rights Reserved
All Rights Reserved
Vision AI
Global Reach
Leadership
Innovation
“We’re not just building games.
We’re building a new culture around sports.”
Master. J
Philosophy
“Technology should transform sports into a global interactive experience.”
At AFB, we combine AI, technology, and human passion to create the next generation of interactive sports experiences.
Every milestone reflects our relentless pursuit of innovation—shaping the future of interactive sports entertainment.

The Future of Sports
Discover how AFB is setting new standards for sports-tech entertainment.
View Technology
View Technology
View Technology
AFB CEO
Redefining Billiards with Vision AI.

Jeon Dongho
CEO
Explore AFB
+
Awards.
+
Investments.
K
Users.
2025
K-BILLIARDS Japan OPEN
2024
25M Live Viewers
BILLIARDS ZONE Patent
BILLIJECTOR Patent
Funded by Glonet Ventures
2023
Mission & Betting Game Software
BILLIARDS ZONE Platform
Auto-Leveling Table Patent
Stroke Analysis System Patent
2022
20+ Tech Patent Applications
5+ Trademark Registrations
8+ Design Registrations
3+ Utility Model Registrations
2013
National Assembly Commendation
Selected as Korea New Intellectual
Top Knowledge Service Company Award
2016
Chavillet Asia Distributor
Korea’s Largest Billiards Showroom
2019
Stroke Analysis Device Development
¥80M Japan Contract Secured
Jeon Dongho
CEO
Key Strengths
Product Leadership
Leading the development and strategic direction of the Billi-Up platform ecosystem.
AI Content Pioneer
Pioneering AI-powered billiards content and interactive sports experiences.
Global Expansion
Global billiards influencer with over 50M+ cumulative views worldwide.
IP & Innovation
Built a portfolio of 30+ patents, trademarks, and intellectual property assets.
Features
Team & Club Ownership
Founded Korea’s first professional billiards team and operated as team owner.
Vision AI Innovation
Developed billiards stroke-analysis technology for LG W7 Smartwatch.
Global Expansion
Launched the Osaka AFB BILLI-UP flagship experience space.
Experience
Technology Developmen
Built AI-powered billiards analysis systems integrating sports and interactive technology.
International Business
Exported billiards products globally across the U.S., Europe, and Japan.
Entertainment Platform Vision
Leading the evolution of billiards into a connected global entertainment platform.
© 2024–2026
All Rights Reserved
Vision AI
Global Reach
Leadership
Innovation
“We’re not just building games.
We’re building a new culture around billiards.”
Master. J
Philosophy
“Technology should transform sports into a global interactive experience.”
At AFB, we combine AI, technology, and human passion to create the next generation of interactive sports experiences.
Every milestone reflects our relentless pursuit of innovation—shaping the future of interactive sports entertainment.

The Future of Billiards
Discover how AFB is setting new standards for sports-tech entertainment.
View Technology

Contact AFB for Investment & Partnership
Connect with AFB to explore investment opportunities, partnerships, and global expansion.
Contact AFB for Investment & Partnership
Connect with AFB to explore investment opportunities, partnerships, and global expansion.